How Microsoft Hopes Kinect Will Change Advertising

… How Microsoft Hopes Kinect Will Change Advertising … During today's Cannes Lions International … an annual conference for advertisers and marketers, Microsoft presented a new kind of interactive advertising …

Kinect Enables The Dreams…Of Advertisers

… Kinect Enables The Dreams…Of Advertisers … Microsoft is hyping a new application for the company's Kinect peripheral at an advertising and marketing conference in France next week. … …

Dead Island Teaser Trailer Wins At The Other Cannes

… but did you know that there's another one just for advertising? … Dead Island Teaser Trailer Wins At The Other …

Valve Creating Portal 2 Advertising In-House

… Valve Creating Portal 2 Advertising In-House … Valve is not … title by putting it in the hands of ad agencies. … Valve Creating Portal 2 Advertising In-House …

Six Hilarious Kevin Butler Videos Explain How To Trash Talk In MLB 11: The Show

Sony Parodies Kevin Butler Best Buy Ad In LittleBigPlanet 2

When Advertising Invades Video Games

… is becoming increasingly prevalent these days with product placement for anything from men’s deodorant to soft drinks. …

Your Mom Already Hates Dead Space 2

… Already Hates Dead Space 2 … EA has taken an interesting approaching with its marketing for Dead Space 2. Theory: if …

Opinion: Gaming the Store

… Gaming the Store … Kevin Joyce, media director at Liquid Advertising, tells us why Apple's App Store rankings can be …

Gaming The Apple App Store

… Gaming The Apple App Store … We talk to an advertising expert who discusses Apple's app store ranking …

Sony Settles Lawsuit With Kevin Butler Actor Jerry Lambert

… With Kevin Butler Actor Jerry Lambert … e lawsuit was settled. … Sony Settles Lawsuit With Kevin Butler Actor Jerry …

Australia Bans Dead Island Riptide TV Ad

… Australia Bans Dead Island Riptide TV Ad … The game is still … upcoming zombie-infested adventure from the airwaves. … Australia Bans Dead Island Riptide TV Ad …

Sega Europe Adds Coy Disclaimer to Aliens: Colonial Marine Videos

… Sega Europe Adds Coy Disclaimer to Aliens: Colonial Marine Videos … In response to … UK's Advertising Standards Agency, Sega Europe has added a disclaimer to Aliens: Colonial Marines trailers. … Sega Europe Adds Coy Disclaimer to Aliens: Colonial Marine Videos …

Five Of Our Favorite Kevin Butler Ads

… about Sony's recent lawsuit, we took the opportunity to reflect on what is possibly Sony's best advertising campaign …

The 5 Most Memorable Nintendo Commercials

Nintendo Begins "I'm Not A Gamer" Advertising Campaign

… Nintendo Begins "I'm Not A Gamer" Advertising Campaign … Nintendo's newest advertisements show … they're not gamers. … Nintendo Begins "I'm Not A Gamer" Advertising Campaign …

Sony May Want To Rethink Its Advertising Campaign For The New PlayStation 3

… Sony May Want To Rethink Its Advertising Campaign For The New PlayStation 3 … Sony's new advertising campaign in Japan for its redesigned PlayStation … to buy a new PlayStation 3. … Sony May Want To Rethink Its Advertising Campaign For The New PlayStation 3 …

Almost Everything Is In Slow Motion In The Max Payne 3 TV Spot

… … Max Payne 3 is coming next month, and the television advertising blitz has begun. … Almost Everything Is In Slow …

What If the Next Mario Game Looked Like This Stop Motion Video?

… This Stop Motion Video? … We can't wait to see how Sony's advertising face, Kevin Butler, will smack talk his way …