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Metallica Headlining Black Ops Launch Event

by Meagan Marie on Nov 02, 2010 at 08:19 AM

This year Activision has proven that their mantra is “go big, or go home.” The gaming powerhouse revealed today that Metallica will headline at the Call of Duty: Black Ops launch event on November 4 at Santa Monica Airport’s Hangar 8. The event will also honor the armed forces and raise $1,000,000 for the Call of Duty Endowment.

“We are honored to have Metallica partner with us to pay tribute to the brave servicemen and women who have risked their lives at war only to return home to find their biggest challenge is searching for a job,” stated Robert Kotick, CEO of Activision Blizzard. “Today, the unemployment rate for veterans is 21% higher than the rate for all Americans, with veterans' unemployment topping 500,000. We believe that the business community can and should do more. Through The Call of Duty Endowment, we are committed to raising millions of dollars for job assistance and training programs for veterans and raising public awareness for this serious issue.”

Call of Duty: Black Ops launches on November 9.