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UFC Undisputed No Longer A Yearly Series
THQ is known for releasing yearly sequels for most of its wrestling titles. That could be changing, however. This year’s UFC Undisputed 2010 didn’t sell nearly as well as the company was hoping. As a result the Undisputed series might start to have longer gestation cycles.
UFC Undisputed 2010 sold nearly 2.7 million copies while last year’s version sold 2.9. That’s not a big difference, but according to THQ’s CEO Brian Farrell, “based on the preorder trends that we saw and what we were hearing from retailers and consumers alike, we built our plans for growth in UFC this year.”
While Farrell said that they still see Undisputed as a “top franchise,” it will be changing its approach to the series’ development, taking anywhere from 15 to 21 months between releases. Sounds like this would help build anticipation for the series and allow THQ to focus on improving the game’s newest features.
Sounds like a great plan to us. We’re not sure UFC needs to be a yearly franchise anyway, and it sounds like at least .2 million of you agree with us.
via Joystiq
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