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Activision Blizzard Releases 1st Quarter Financial Statement
For the quarter ending March 31st, 2010, Activision Blizzard has announced net revenues of $1.3 billion dollars. The financial report chalks up their better-than-expected profit to huge sales of the Modern Warfare 2 Stimulus Package, and mentions that Cabela's Big Game Hunter 2010 and Band Hero are both top-ten titles on the Wii.
According to Bobby Kotick, "Our better-than-expected first quarter performance was driven by strong global consumer demand for Activision's Call of Duty and Blizzard Entertainment's World of Warcraft. Activision's Call of Duty: Modern Warfare 2 was the #1 title overall in the U.S. and Europe for the quarter, which illustrates the continued momentum of our catalogue. Additionally, during the quarter, Activision launched DreamWorks' How To Train Your Dragon and the Call of Duty: Modern Warfare 2 Stimulus Package, which shattered Xbox LIVE records with more than one million packages downloaded in the first 24 hours." Kotick continued, "Throughout the remainder of the year, we plan to release our strongest video game lineup ever based on some of the industry's highest quality, profitable franchises."
Despite the Infinity Ward fiasco, it seems that Activision remains confident in their tried and true franchises. With titles in the pipeline like Starcraft II, WoW: Cataclysm, Diablo III, and COD: Black Ops, it's not unreasonable to expect the company to do good business for some time.
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