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2K And Playboy Team Up To Bring "Sophistication" To Mafia II
Today 2K Games announced that it has inked an agreement with Playboy that will integrate more than 50 vintage Playboy magazine covers and centerfolds in Mafia II (see screenshot above) that fall in line with the 50s motif.
“While most mob-inspired games’ emphasis is solely on action, Mafia II features a deep and compelling narrative that is embellished with a sophisticated, era-evoking atmosphere,” said Christoph Hartmann, president of 2K. “In partnering with Playboy, we are able to add a unique element of authenticity to the game by using vintage images from the magazine that illustrate the power of Playboy’s influence on the attitudes and culture of that generation.”
While most folks will hide these magazines under their beds or in the garage, the in-game magazines will be out in the open as an added decorative piece to the game's world. It doesn't appear that players will have a chance to interact with the magazines, which is unfortunate since people only pick up Playboy for the articles. Excellent reading material.
“For more than 55 years, Playboy has been a part of America’s pop culture landscape, engaging its readers with insightful features, interviews and fashion spreads, as well as pictorials of some of the world’s most beautiful women,” said Playboy's editorial director Jimmy Jellinek. “Mafia II is set when Playboy first came into vogue and features characters whose style and attitudes mirror content from our early issues. We’re excited to bring an element of authenticity to the game that is unmatched in the men’s publishing category.”
Mafia II is set to release later this year. Check out the latest Mafia II trailer below.
[View:http://gameinformer.com/games/mafia_ii/m/mafia_ii_media/243399.aspx:610:343]
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